Velva Store Spotlight
April 10, 2024

Store Spotlight- Velva, ND

Nestled in the heart of North Dakota, Velva stands tall as a symbol of strong dedication and extraordinary teamwork within the Gooseneck Implement family. Join us in uncovering the exceptional story that shapes the success of their store, which began its journey in 2007.


In Velva, problem-solving is elevated to an art form. The team thrives on tackling challenges head-on, ensuring that every issue finds resolution at the first point of contact. A strong emphasis on teamwork means that, regardless of who you engage with, problems are swiftly and effectively addressed.


The bond between Velva and its customers is nothing short of exceptional. Many have been integral parts of the Gooseneck family for generations, a testament to the investments and time devoted to nurturing these enduring relationships. The team is deeply embedded in the culture, always ready to go the extra mile to get a customer going. The passion of the sales team goes beyond business, building relationships that extend far beyond transactions. Trust is paramount, and the service technicians are known to stay out in the middle of the night to ensure equipment is up and running – a gesture customers never forget.


Velva operates with a unified vision and goal, fully committed to the culture established by Gooseneck. Long-term team members like Kirk Norlin, boasting 35 years of service, Dean Martin, and the star, Jeanie Phelps, have played pivotal roles in transforming Velva into a cultural hub. The team’s commitment to the overall company values is immeasurable – genuine passion and genuine gratitude. Technicians newly hired within the past year have seamlessly embraced the can-do and team attitude, influencing success and exceeding expectations. The dedication of each and every team member has been instrumental.


Velva’s involvement in donations, benefits, silent auctions, and sponsorships reflects its steadfast commitment to the local community. The support extends beyond business, supplying local businesses and engaging in FFA training and showcases. While actively supporting local events, the store is making a positive impact within the community. Deeply engaged through various sponsorships, donations, and partnerships. The commitment extends to supporting local schools, businesses, and events, fostering a sense of unity and collaboration.


The success lies in its willingness to assist other locations, taking on overflow and sending technicians out whenever needed. The ‘One Goose’ mentality prevails, demonstrating a commitment to collective success across the entire Gooseneck footprint. Success stories are transformative, and the commitment to helping each other, even when it’s not their customer, showcases exceptional team spirit.


The mural in the Velva store tells a captivating story, including the journey of a John Deere model 80 tractor that became a symbol of Velva’s agricultural heritage. In 1955, the John Deere model 80 with serial number 8000001 made its way to the Minot store, eventually finding a home in Velva. Sold new at Burgess Chevrolet & Implement, it belonged to Phil Thomas, who farmed northeast of Velva. In the early 1980s, Francis Thomas, Phil’s son, traded the 80 in at Velva Implement, marking the beginning of a new chapter. The tractor then journeyed to Gary Koop from Waverly, Iowa, creating a unique link between Velva and the broader community.


Velva, ND is more than just a Gooseneck location; it’s a testament to the enduring spirit. Every success story, every customer relationship, and every act of community involvement contributes to the living history. Join us in celebrating Velva – where dedication, community, and growth intertwine to create a unique and thriving legacy.


Precision Ag Combine Optimization During Harvest
By Marketing Team August 13, 2026
Learn how Combine & FEE Startup and Optimization Packages help improve machine performance, reduce grain loss, ensure accurate yield data, and maximize harvest efficiency from the first acre to the last.
By McKensie Popinga July 14, 2026
Harvest is busy enough without spending extra time creating work plans or correcting field information in the cab. That's why John Deere is introducing a new feature designed to make harvest setup easier and improve the quality of your documentation. Beginning August 3, John Deere Operations Center will automatically create harvest work plans for compatible machines using the seeding data already stored in your organization. How It Works Operations Center will use your spring seeding records to automatically generate harvest work plans and send them directly to compatible machines. If your seeding data is complete and accurate, those work plans will already include information like: · Client · Farm · Field · Crop type · Variety · Additional field information from your seeding records Instead of building harvest work plans manually, your operators can get to work with fewer button pushes in the cab and spend less time managing documentation throughout the season. Why This Matters Accurate spring data leads to accurate harvest records. When your seeding information is clean and organized, this new feature helps ensure your harvest documentation is just as accurate. That means: · Less setup time before harvest · Fewer manual entries in the cab · More accurate harvest documentation · Better records for reporting and future decision-making · Potentially less office work creating harvest work plans manually Is Your Operations Center Ready? This new feature is especially beneficial for operations that have maintained clean seeding data throughout the spring. If you're not completely confident in your Client, Farm, Field, varieties, or seeding records, now is a great time to get everything cleaned up before harvest begins. Post Seeding Maintenance Package Our Precision Ag team is offering a one-time Post Seeding Maintenance Package for $500 to help prepare your Operations Center for harvest. The package includes: · Operations Center Data Cleanup · Client, Farm, and Field organization cleanup · Review and correction of post-seeding data, including: o Varieties o Acres o Task dates o Other planting information · Boundary Creation (Upon Request) o Create or update field boundaries for improved documentation and mapping · FSA & Crop Insurance Reporting Binder (Upon Request) o Receive a complete binder containing: - Seeding dates - Varieties - Acres - Additional seeding information - True field boundaries that remove overlap and identify prevented seeding acres - Seeding coverage maps with field information Whether you're preparing for harvest or organizing records for reporting, this package helps ensure your data is accurate and ready when you need it. Want to Disable Automatic Work Plans? Organizations will have Automatic Harvest Work Plans enabled by default. If you prefer to continue creating harvest work plans manually, the feature can be turned off in your Organization Preferences before August 3.  While we expect most customers will benefit from having this feature enabled, it's helpful to know you have the option to manage this setting based on your operation's preferences. Need Help? If you'd like assistance reviewing your Operations Center data or would like to schedule a Post Seeding Maintenance appointment, contact your Gooseneck Implement Account Manager today. We'll help make sure your data is organized, accurate, and ready for harvest.
By McKensie Popinga June 17, 2026
Get Harvest Ready with Gooseneck Implement’s 2026 Harvest Clinics!
May 20, 2026
Meet Andrew!  General Manager, Velva
By McKensie Popinga April 6, 2026
Stay local or go to campus—either way, you’re on the path to becoming a John Deere technician with Gooseneck Implement.
April 1, 2026
Start Your Career While You Earn Your Degree: JDTECH Virtual Program
March 20, 2026
Meet the Team Behind Gooseneck Advanced Support
March 19, 2026
Why Your GS2 or GS3 Display May Be Missing Activations (And What to Do Next)
March 18, 2026
What to Expect with Gooseneck Advanced Support
March 16, 2026
Leveling Up Customer Support: Introducing Gooseneck Advanced Support
More Posts