Mohall Store Spotlight
February 28, 2024

Store Spotlight: Mohall, ND

In the heart of North Dakota, where the wind whispers stories of hard work, community spirit, and dedication, lies Mohall – a distinctive gem of Gooseneck Implement. Let’s rewind to the year 2004, a pivotal moment that saw Mohall joining the Gooseneck family.  


Picture this: the quaint town of Mohall, nestled among the Canadian border, serving as the county seat. What sets Mohall apart from the rest? It’s not just the equipment; it’s an ethos. A will-do and can-do attitude permeates the environment, creating a dynamic where challenges are embraced, and getting it done is not just a task, but a way of life.


In 2010, Mohall took another significant step in its journey within the Gooseneck family by merging with Lansford to form a unified Mohall location. This merger was more than a consolidation; it was a strengthening of bonds and resources, solidifying Mohall’s position as a cornerstone in the Gooseneck story.


The unique local customer base in Mohall is a testament to its small-town charm. A tight-knit community with realistic expectations, where every customer is more than a transaction – they’re a valued partner. The Mohall team doesn’t just meet needs; they forge connections, building a network of relationships grounded in authenticity.



Step into the Mohall store, and you’ll witness more than just a team; it’s a family within the workplace. A work ethic that goes beyond the expected, where corn-hole tournaments and genuine camaraderie are as much a part of the culture as the daily tasks. In Mohall, employees celebrate a shared genuine passion for what they do.


The backbone of Mohall’s success lies in its long-term team members – Scott Heidel, Colin Goodman, Al Scherr, and Keith Degenstein, each contributing a unique thread to the store’s vibrant tapestry. Their years of dedication and experience have not only shaped the identity of the store but have also woven it into the fabric of the local community. Community engagement is a heartbeat for Mohall, resonating in the active participation of the team. From volunteering as firefighters and EMTs to supporting local events, it’s a community hub.


In the dynamic world of Gooseneck Implement, change is an opportunity for growth. Meet Maria Ness – the first woman General Manager in Gooseneck history. Since joining in 2015, Maria’s journey evolved from Data Management Coordinator to Operations Center Specialist, earning recognition in the John Deere ISG Dealer Advisory Group.


Agriculture is not just Maria’s career; it’s her way of life, having grown up on a farm. As General Manager, she prioritizes active listening and tailored solutions, emphasizing Gooseneck’s supportive family culture. With her recent promotion, Maria is excited to engage with the community, recognizing and supporting local heroes. A dedicated leader and trailblazer, Maria is making history in Mohall and the Gooseneck world.


As we navigate the currents of 2024, join us in celebrating Mohall – a living legacy within the Gooseneck Implement family. It’s not just a store; it’s an embodiment of enduring friendships, unyielding commitment, and the vibrant spirit that defines Gooseneck Implement. Mohall invites you to be a part of its story, where every day is a canvas, waiting for the brushstrokes of the living history of Gooseneck Implement to unfold.


June 6, 2025
DIGITAL TECH JUST GOT SMARTER: YOUR 2025 JOHN DEERE UPDATES Better insights. Less stress. More productivity. At Gooseneck Implement, we’re all about making your job easier—and that includes keeping you up to speed on the latest digital tools from John Deere. From smarter displays to better data sharing and automation tools that save time and money, here’s what’s new and improved in the world of John Deere technology. DAILY DIGEST – KNOW WHAT HAPPENED, PLAN WHAT’S NEXT Start your day with a clear picture. The new Daily Digest pulls in everything you need to know, fast: Rainfall Summary : See average rainfall totals and which fields got precipitation to better manage irrigation and plan your day. Task Recap : Review what got done yesterday—no more digging through reports. Machine Efficiency : Get a snapshot of how your fleet performed and what can be improved to reduce costs and increase productivity. BULK DATA SHARING: WORK ANALYZER More work, less paperwork. Bulk Record Sharing : Easily copy multiple work records to partner organizations—perfect for contractors and ag service providers. Simplified Sharing : Share data while tilling, seeding, spraying, or harvesting—no manual handoffs needed. Stronger Records : Help your customers make better decisions with complete work history and accurate AutoPath™ data. Big Time Saver : Share everything at once instead of one file at a time. NUTRIENT ANALYSIS: NITROGEN USE EFFICIENCY (NUE) Pinpoint what’s working in your fertility strategy. See which fields had the best NUE and where there’s room to improve. Drill into application timing, placement, or form to see how it impacted performance. Use Nitrogen Use CoV to rank the most uniform fields—because consistent uptake = better results. SEE & SPRAY™ METRICS NOW IN WORK ANALYZER Want to know how much product you saved? Now you can. The new See & Spray toggle shows chemical savings across your fields. Spot your most efficient fields at a glance. Back your ROI claims with hard data. SHOP.DEERE.COM NOW INTEGRATED WITH MAINTENANCE Ordering maintenance parts just got easier. Review what’s needed at each maintenance interval—and order genuine John Deere parts in one spot. You’ve got the power to select or skip parts based on your needs. EQUIPMENT MOBILE – YOUR EQUIPMENT, ONE APP Say goodbye to MowerPlus. Say hello to Equipment Mobile . See all your equipment in one place. Access factory maintenance plans, parts lists, and store notes or files for each machine. BULK EDIT BOUNDARIES IN LAND Managing multiple field boundaries just got a whole lot easier. Change boundary status or headland settings across multiple fields—all at once. OPERATIONS CENTER PRO DISPATCH + PRO RUN APP Ag retailers, this one’s for you: Schedule work orders for applicators and tender drivers in one place. The new PRO Run Smartphone App helps drivers stay connected and productive with less downtime. DISPLAY SOFTWARE UPDATES: GEN 4 & G5 AutoTrac™ Turn Automation for Self-Propelled Applicators Machines now drive consistent, repeatable headland turns—no matter the operator. Choose between U-turns or “Follow the Headland” for precise patterns. Less crop trampling = healthier plants and bigger yields. NEW: Auto Unload for Combines Focus on harvesting while Auto Unload handles grain cart positioning using auger-mounted cameras. Ensures even fills with automatic cart movement—less stress, better loads. Top-off mode helps maximize every trip to the truck. Machine Sync Enhancements Boost harvest productivity by up to 8.3% with smoother on-the-go unloading. New persistent settings mean no more resets after shutdown. Better control = smoother transitions between combine and cart. Be sure to equip all harvest machines with high-connectivity antennas (new kit available for MY25+ combines and tractors). Machine Sync Now Supports Sugar Cane Harvesters For our customers growing sugar cane—Machine Sync is ready for your operation too! FLAG ALERTS – SMARTER OBSTACLE AVOIDANCE Now with audible and visual alerts when your machine is approaching a flagged obstacle. Get notified 20 seconds and again 10 seconds before reaching the flag—forward or in reverse. UNDO/REDO WHILE RECORDING BOUNDARIES Made a mistake while recording a field boundary? No problem. Use undo and redo tools to clean up sections without starting over. IDLE REASON ALERTS Operators now get a prompt 30 seconds after going idle to submit their reason. Better data = better decisions on labor, timing, and field management. These updates are rolling out now and are designed to give you more control, clearer insights, and time back in your day. Whether you’re managing inputs, machinery, or people—John Deere digital tools are getting smarter, and we’re here to help you make the most of them. Have questions or want to get set up with any of these features? Stop by your nearest Gooseneck location or give us a call. We’re always here to help you partner in success.
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